FUMERIE IN THE Press
THE 5 MUST-VISIT BEAUTY SPOTS IN PORTLAND, OREGON
Published November 3, 2016
A gauntlet of department store employees shoving spritzed paper sticks under your nose is no way to discover your signature scent. At this fragrance boutique, you can pull a leather stool up to the bar and get a one-on-one consultation to help you zero in on an indie perfume from one of 26 “houses” (a fancy term for brand) based on which family (floral, citrus, green, etc.) you’re drawn to. Fumerie also hosts fragrance swaps where patrons can exchange bottles among themselves. [...]
IN SERVICE: FOUR STORES ACROSS THE COUNTRY LOOK TO REWRITE THE RULES OF THE CUSTOMER EXPERIENCE
WWD BEAUTY INC
Published October 2016
Tracy Tsefalas opened Fumerie, a vintage inspired boutique reminiscent of Twenties French fragrance salons, to give niche perfumers a voice and showcase their unique creations. Although the store is only 500 square feet, it packs a punch, stocking more than 29 brands including Nasomatto, Serge Lutens and Imaginary Authors. "We don't have any pressure to try to sell the latest release because it's new or needs to be sold," says Tsefalas, noting fragrance swaps and in-depth consultations define Fumerie's approach to service. "We work to find something that's right for the customer, for a much more personal experience."
ÇA FLEURE BON
Published September 25, 2016
Portland is not the sort of city commonly associated with exquisite perfumery. More known for beer, bicycles, and putting birds on things, Portland is even infamously home to government buildings where perfume has been “voluntarily” banned. However, Portland is also a hotbed of alternative art created by independent artisans, and that’s the inspirational spirit behind Portland’s first niche perfume shop, Fumerie Parfumerie. [...]
Published August 30, 2016
An interview with Tracy Tsefalas & André Gooren. [...]
BEST OF THE CITY 2016: 11 OF PORTLAND'S MOST STYLISH THINGS
Published June 13, 2016
Best chic new perfume house.
Published June 2, 2016
Fumerie Parfumerie is graced with cozy dark leather chairs and rich wine colored walls. Tracy is the perfect hostess and perfume guide welcoming and friendly. She oozes love and knowledge of perfume and had the counter spread with scents strips immediately. [...]
Published April 14, 2016
Selecting a trademark perfume is easier said than done. Once in a blue moon, you will happen to stumble upon the scent for you. But why would you leave finding your signature scent up to chance?
In order to help you on your scent-seeking quest, we turned to André Gooren, who is Portland-based perfumery Fumerie Parfumerie's parfumier extraordinaire. [...]
Uploaded March 25, 2016
KGW 8 PORTLAND
Published March 10, 2016
Fumerie Parfumerie is a fine fragrance boutique opening in Portland this week. It carries rare and unique fragrances, including some elite lines exclusive only to this location.
Owner Tracy Tsefalas has worked in the perfume industry for 25 years, coming from Portland's Perfume House to open her own shop. [...]
FOX 12 OREGON
Published March 9, 2016
Looking for a rare or unique fragrance to call your own? Fumerie in Portland may be the answer.
From rare vintage perfumes to modern boutique styles, the shop on Southeast Division has hundreds of products. [...]
Published March 3, 2016
The City of Roses has a new perfume boutique, and it's a very welcome addition to Portland and the Northwest region; fragrance brands that have never been seen here before are now available at Fumerie Parfumerie on SE Division Street. Tracy Tsefalas, former longtime manager of The Perfume House, decided to go out on her own when she realized that she really wanted to focus on what is happening in today's intensely creative world of niche and artisan perfumery, whose makers are doing the best work in terms of originality, artistic concepts and high quality materials. These fragrances were not not approved by penny-pinching accounting departments or tested repeatedly by focus groups until all the interesting parts have been removed, leaving only a scent that smells like a hundred others, with a big advertising budget and no soul. No, these are from a fabulous alternate universe where perfumers and creative directors can play with ideas and take their time until wonderful things happen, unchecked by narrow corporate ideas of what will sell. [...]